Sunday, January 18, 2009

Italian Buses Reject Atheist Advertising Campaign

In Genoa, Italy, an advertising agency has refused to sign a contract with an atheist group to display its advertising signs on city buses. Reuters today reports that the agency told the Italian Union of Atheists and Rationalist Agnostics that the ad violated its ethics in advertising code. The ads reading: "The bad news is that God doesn't exist. The good news is that you don't need him ," were to be placed on buses in Genoa, the home town of the head of the Italian Bishop's Conference. [Thanks to Scott Mange for the lead.]

UPDATE: In response to the campaign to display signs promoting atheism, a Catholic group, Christian Reformists, began its own ad campaign in Rome. It put up more than 5,000 posters around the city reading: "God exists, and even atheists know it." (International Herald Tribune, 1/19).